Sepideh Zamani · Product & UX Designer

Based in the Netherlands

Sepideh Zamani
Product & UX Designer

Based in the Netherlands

Avatar image

I look for the signal

I look for the signal in the data.

I look for the signal

in the

in the

data.

data.

I’m Sepideh. I look at where people get stuck, what the data tells us, and what matters to the business, then turn those signals into design decisions I can explain and measure.

↳ A curious word. Give it a click

I’m Sepideh. I look at where people get stuck, what the data tells us, and what matters to the business, then turn those signals into design decisions I can explain and measure.

↳ A curious word. Give it a click

I’m Sepideh. I look at where people get stuck, what the data tells us, and what matters to the business, then turn those signals into design decisions I can explain and measure.

↳ A curious word. Give it a click

The person behind the pixels

A designer’s eye.
A researcher’s mind.
A storyteller’s heart.


I’m Sepideh, a Product & UX Designer based in the Netherlands. My path started in visual design in Tehran and grew into a fascination with how people think, decide, and use technology.

I bring that visual instinct into product work: asking questions, finding patterns in research, and turning complicated journeys into experiences that feel clear and human. My master’s in Data-Driven Design added another lens: data, responsible AI, and the futures we choose to create.

The person behind the pixels

A designer’s eye.
A researcher’s mind.
A storyteller’s heart.

I’m Sepideh, a Product & UX Designer based in the Netherlands. My path started in visual design in Tehran and grew into a fascination with how people think, decide, and use technology.

I bring that visual instinct into product work: asking questions, finding patterns in research, and turning complicated journeys into experiences that feel clear and human. My master’s in Data-Driven Design added another lens: data, responsible AI, and the futures we choose to create.

How I connect the dots

How I connect the dots

How I connect the dots

Good questions. Thoughtful details.

Good questions. Thoughtful details.

Good questions. Thoughtful details.

Find the real problem

I start with the people, the context, and the evidence. Support conversations, research, and product data help me understand what is getting in the way before deciding what to design.

Make the whole journey visible

I use flows, information architecture, and service maps to connect individual screens to the bigger experience, including the moments where things go wrong.

Give the details a purpose

Hierarchy, copy, colour, and interaction should help people make their next move. My visual design background helps me bring care and character to those decisions.

Build, learn, and question again

I work with product and engineering to make trade-offs explicit, test ideas, and carry decisions into delivery. A launch is a chance to learn what to improve next.

Sepideh is a thoughtful, detail-oriented product designer who combines strong problem-solving with curiosity, collaboration, and a clear focus on user needs.

Armin Abbasi

Head of Product Design

What stood out most was her collaborative mindset and ability to turn complex problems into clear, user-focused solutions.

Andreas Gugliotta

UX/UI Designer at Basic-Fit

Working with Sepideh was always a positive experience. She brings curiosity, professionalism, and strong design instincts to her work.

Nikita Andriianov

CRM Specialist at Talk360

Good things start with a conversation.


Something complex?
Let’s make it click.

Available For Work

© 2026 Sepideh Zamani • LucidaLab

Based in the Netherlands

Good things start with a conversation.

Something complex?
Let’s make it click.

Available For Work

© 2026 Sepideh Zamani • LucidaLab

Based in the Netherlands

Good things start with a conversation.

Something complex?
Let’s make it click.

Available For Work

© 2026 Sepideh Zamani • LucidaLab

Based in the Netherlands

Sepideh is a thoughtful, detail-oriented product designer who combines strong problem-solving with curiosity, collaboration, and a clear focus on user needs.

Armin Abbasi

Head of Product Design

Sepideh is a thoughtful, detail-oriented product designer who combines strong problem-solving with curiosity, collaboration, and a clear focus on user needs.

Armin Abbasi

Head of Product Design

Sepideh brings curiosity, professionalism, and strong design instincts to her work. She’s thoughtful, motivated, and a pleasure to collaborate with.

Nikita Andriianov

CRM Specialist at Talk360

Sepideh is a thoughtful, collaborative UX designer who turns complex problems into clear, user-focused solutions. She’s skilled, reliable, and a great teammate.

Andreas Gugliotta

UX/UI Designer at Basic-Fit

Sepideh is a thoughtful, collaborative UX designer who turns complex problems into clear, user-focused solutions. She’s skilled, reliable, and a great teammate.

Andreas Gugliotta

UX/UI Designer at Basic-Fit

Sepideh is a thoughtful, detail-oriented product designer who combines strong problem-solving with curiosity, collaboration, and a clear focus on user needs.

Armin Abbasi

Head of Product Design

Sepideh is a thoughtful, detail-oriented product designer who combines strong problem-solving with curiosity, collaboration, and a clear focus on user needs.

Armin Abbasi

Head of Product Design

What stood out most was her collaborative mindset and ability to turn complex problems into clear, user-focused solutions.

Andreas Gugliotta

UX/UI Designer at Basic-Fit

What stood out most was her collaborative mindset and ability to turn complex problems into clear, user-focused solutions.

Andreas Gugliotta

UX/UI Designer at Basic-Fit

Working with Sepideh was always a positive experience. She brings curiosity, professionalism, and strong design instincts to her work.

Nikita Andriianov

CRM Specialist at Talk360